The Brief
Using the power of entertainment, art and technology to talk to actual humans about climate change — something scientists, activists and algorithms can't quite crack.
The Insight
With climate-fueled bushfires, Earth is becoming more and more alien. Our air is becoming less breathable, and the heat is nearing dangerous levels.
And worse yet, children are the ones impacted the most by these health concerns.
The Idea
We created the Smoke eVader. It's sized for kids and integrates a fully-functioning P2 and A1 respirator to guard against smoke and ash from wildfires. We worked with 3D designers and printers to create a functioning prototype to auction off, with the proceeds going back into climate change prevention.
Creative: Rob Beamish, Tom Badge, Alana Wood
